Sunday, 2 March 2014

NEW AND IMPROVED LANEIGE WHITE PLUS RENEW LINE & 6-IN-1 BB CUSHION

If brightening and whitening are your top concerns when it comes to your skin, then you're on the right page. 

Introducing the Improved Laneige White Plus Renew Line, this innovative Melacrusher™ Whitening Technology used in the enganced line balances the 3 colour undertones of skin and brightens the skin by two tones. Melacrusher™ Technology is an innovative skincare technology which lifts off the melanin veils that cause discolouration of skin by stimulating lysosome's self-decomposition. 

Basically what this means is that this proprietarty ground-breaking skincare technology effectively breaks down and removes melanin, helping your skin achieve a radiant, even-toned complexion and improves 6 core elements of brightening - Glow, Moisture, Brightness, Clarity, Even Skin Tone and Reduced Melanin Level.  




What is Melanin?

Melanin is a pigment or natural substance that gives the skin and hair its natural color. It also gives color to the iris of the eye, feathers, and scales. Melanin protects the skin against damage from UV rays and is responsible for tanning of skin exposed to sunlight. Hence, those with darker skin have higher amounts of melanin whereas those of us with lesser pigments have lighter or fairer skin coloring.

How does Melacrusher™ Technology work?
Based on the concept of Autophagy brightening, which accelerates the self-purification system by cells to regulate melanin and waste materials that contribute to dull skin and pigmentation, while inhibiting melanin formulation and transfer. This essential step stimulates a cell to break down melanin and eliminate tri-coloured undertones - red, yellow and dark - resulting in a pure, flawless and radiant-looking skin that is 2 tones brighter.  

The entire line of White Plus Renew products are free of four harmful elements:
  • 1,4-Dioxane - A compound that is irritating to the eyes and respiratory tract. Exposure may cause damage to the central nervous system, liver and kidneys.
  • Animal Products
  • Artificial Pigments
  • Mineral Oil -  extracted from crude oil sources in the ground and refined for cosmetic use. Some people are concerned that they may still contain impurities from the petro-chemical industry, so that is one reason some avoid them.
The Melacrusher™ technology in White Plus Renew products is formulated with 3 key ingredients, namely: 

Truffle Yeast Extract
An effective anti-oxidant and anti-yellowness care, this ingredients triggers  the autophagy to digest toxins, waste and impurities (main causes of yellowish skin) when they accumulate in skin cells. Also contains ample minerals and moisturising elemengs to boost the skin's health and natural glow.

Green Tea extract
A mild yet whitening agent, Green Tea effectively reduces melanin products and facilitates thte release of melanin. Also a strong moisturising agent.

Niacinamide (Vitamin B3)
An effective anti-oxidant that helps to restore healthy colour to the skin by strengthening blood vessels in the dermis and helps block melanin transfer to achieve brighter skin. It is also an effective anti-redness care, which helps remove melanin and soothes the skin.

Now, time to test the products! 



Laneige's Best Seller - The White Plus Renew Original Essence (40ml, $78) is mildly formulated with clean ingredients ( no parabens, animal ingredients, artificial pigments and mineral oil) to restore and brighten up skin tone without upsetting your skin. 



How I Use It: I use this in the evening after my toner/balancing mist and apply 3 drops of this essence onto my entire face and décolletage. I massage it gently into my skin and then in an upwards motion around my neck.

I hardly ever use whitening products because I never think that they'd work and also because I loathe the tacky texture in many of such products. However, this essence absorbs into my skin quickly and effortlessly and barely feels sticky even after I've had it on for many hours during the night. I've only used this 2-3 times so I honestly can't say how effective this is at brightening up my skin yet. Will try it on for the next 3-4 weeks and let you know how it goes with this one!





A new addition to the White Plus Renew line is their Capsule Sleeping Pack (3ml, 16ea, $42) and probably one of my favourite and most highly recommended products from Laneige! 

I've used this 4-5 times now and even brought a few with me on my recent trip to Thailand just because I've always loved ALL the different types of masks that Laneige offers and it's just incredibly convenient! 

The Capsule Sleeping Pack is an innovative combination between a whitening capsule and hydro gel cream. The latter is a transparent gel-type hydro ampoule which hydrates the skin and makes the brightening capsule more effective. Unlike the Water Sleeping Pack, this has a thicker, creamier texture that sits well when applied onto the skin. 

I love that it makes my skin feel ultra supple and radiant in the mornings after leaving it on the entire night. Super moisturing and really helped to brighten up my skin when I was out in the scorching sun all day during my 5-days trip in Thailand. 


How I Use It: I love that the product calms and refreshes my skin when it's chilled in the fridge prior to using. I also apply all my eye serums, essences and moisturisers before applying this capsule before bed time. Remember to mix the 2 textures well before layering them onto your face and finish the capsule in 1 use! 


Last but not least, Laneige is launching an even more powerful version of my favourite BB Cushion this coming March! The reinvented 6-in-1 BB Cushion incorporates its innovative Melacrusher technology to target melanin formation, as well as bead tree extract and natural mineral water for added skincare and hydration benefits. (Read my previous reviews on the award-winning Laneige BB Cushion here and here.)


Their new and improved formula also uses a specially-developed technology, called "Cell-trap Sponge Multi Cushion Form", to put fine liquid contents in an optimal 800,000 cell sponge to deliver light, fresh and natural makeup and still keeps skin looking fresh and feeling great throughout the day! 

 

Aside from it's advanced brightening technology, improved function, the 6-in-1 BB Cushion has also been re-fashioned in a new colour and design, now it looks even more sleek and polished with a mirrored rim.


So now, instead of just 5, you have 6 benefits in a single compact!

Brightening effect (*new)
With the patented Melacrusher
™ Technology, the new and improved Laneige 6-in-1 BB Cushion enables skin to recover its ability to self-deceompose melanin in a safe and natural way to give skin a brighter, more transparent and milky texture without blemishes.

 

UV Protection (50+, PA+++)
It's pretty safe to say that your face ain't getting no tan with Laneige's enhanced UV Protection function with SPF50+, PA+++ that may be used in replacement of a sun block lotion. It really can't get any better than this without the product getting oilier or clumpier so I really enjoy the BB Cushion very much because it feels very moisturising and doesn't clog pores while protecting my skin from the sun's harmful rays. 

 

Moisturising Effect
Intensified with upgraded functions, the BB cushion is added with strong moisturising effect of optimal mineral water that moisturises immediately from deep within the skin for moist and healthy skin, inside and out.

 

Water-Resistant
The BB Cushion's water-resistant feature maintains the effects of a dewy skin despite perspiration or sebum which is especially suitable for Singapore's humid tropical weather all year round, for a longer-lasting coverage.

 

Soothing Effect
Similar to its predecessor, the new Laneige BB Cushion contains 34% more moisture that immediately cools, soothes and refreshes skin fatigue by heat. Clinical date has shown that skin temperature drops by 4
°C immediately after use. My makeup also feels less heavy when I use this compared to other BB creams or foundations and it definitely has a more dewy finish than most so if you prefer a very radiant and natural look, then you'd love this for sure! 

 

How I Use It: I dab the sponge into the contents and gently pat the sponge all over my face evenly. Sometimes, I skip my concealers and just finish off with loose powder! It doesn't conceal ALL my dark spots and pimples but it surely disguises any redness or light spots effectively and naturally, exactly the way I prefer it. I'm using No.13, True Beige. 

 

The new 6-in-1 BB Cushion is priced at $59 and comes in 5 different shades to suit Asian skin tones. Available at all Laneige boutiques and counters this March 2014.

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